Three Hobbies and a Mild Crisis
When I sold my company and drifted into something resembling semi-retirement, people stopped asking me about my EBITDA and started asking me a far more stressful question:
“So, what do you do?”
I didn’t have a great answer. And I was surprised by how much that rattled me.
In Chicago, that question means what’s your job. And I didn’t have one. In San Diego, where I also live, it means what’s your hobby, and there are three acceptable answers: Surfing, golf, or tennis. Hiking is okay but suggests you’re uncoordinated. When Trish once answered, “I sing,” you could see the pity on our neighbor’s face.
I didn’t have a hobby. I had activities. I read, I played tennis, I drank cocktails. None of them made me who I am.
But now I felt the pressure to have an identity again. Not the old one—the CEO, the founder, the guy with 5,000 employees and spreadsheets he didn’t read. I needed a new identity. Something breezy and coastal. Something that made young onlookers say, “I want to be him when I’m like 90 years old too.”
So, I went hobby hunting to try on new hats. I found three hobbies to try for three months each. Surely one of them would tell the world who I was now.
First Stop: The Heavens Themselves
I began with astronomy—because nothing says “cool beach guy” like sitting alone at night looking at stars millions of miles away.
I kicked off my astronomy career by getting into a contrived argument with an actual astronomer, Phillip S. Harrington, about the space-watching binoculars he recommended in Astronomy Magazine. I emailed him that I disagreed with his choice, and he wrote me back right away, explaining patiently that I was an idiot. But it was official, I was now an amateur astronomer involved in scientific debates.
On my first night out, I learned that a blue moon isn’t blue, which felt like false advertising. A week later I saw the International Space Station cross the sky, which was legitimately mind-blowing. An app told me exactly when and where to look, which seemed like an invasion of privacy for a spacecraft, but handy for me.
Everything else was disappointing. Constellations? What a scam. No group of stars looks like a man-horse archer. Comets? Forget it, you’ll never find them.
Standing alone in the dark looking for planets, I had a thought I didn’t love: I used to be someone, someone who mattered. People cared about what I had to say. Now I was a guy in flip-flops wondering where the hell Saturn went.
The three months ended and so did my first hobby. I won’t miss it, although it was humbling. When you look up at all that majesty you can’t help but feel unimportant, like a speck. But I don’t need space to remind me that I’m just dust and ashes. I have a whole religion for that.
Still, there’s pleasure spending an hour outside at night, away from the sounds of everyday life. Looking up, I felt small and insignificant, but alive and in awe.
Want to buy a pair of used binoculars?
Second Stop: Infuse Me!
Next, I tried infusion, because nothing says “California reinvention” like small-batch anything.
To document my journey toward becoming a person of refined sensibilities, I kept a diary:
Entry #1:
Yesterday I bought some small mason jars and tonight I’m sipping a delicious frozen rosemary infused gin. Maybe if astronomy led to an actual space voyage it could compare to infusion. This is a hobby that lets me learn and drink at the same time. I’m an infusionist!
Entry #2:
I made French spice-infused Earl Grey Tea. It’s delicious. Sweet and spicy. It’s like Paris and London had a baby, boiled it and poured it into my mug. Maybe I should start an infusion blog.
Entry #3:
This is getting old. Do I really need artichoke-infused gin made with a sous vide? Honestly, I’m getting sick of the flavored alcohol already. I need to find some other kinds of infusions. I’m off to the internet.
Entry #4:
I accidentally ended up on survivalist forums. These infusionists are preparing for the end-times using honey, garlic, and hatred of the federal government.
I’m out.
Anyone want a free set of mason jars with the purchase of some binoculars?
Third Stop: Lomography
Lomography is a creative photography movement that values artistic expression over technical perfection. Blurry and overexposed mistakes are the point.
I began by reading a lomography blog while drinking some cardamon and ginger-infused vodka that I made while that was still a thing.
Driving around town looking for objects to photograph makes you look at everything differently, more artistically. Should I capture this tree from a low angle? Should I shoot my cheese sandwich in black and white? Killing two hobbies with one shot, I took a blurry photo of my daughter in front of an orange moon. It was ridiculous, like this hobby.
When the three months were over, I had hundreds of photos, two of which were worth keeping. I’m giving the camera to one of the kids—nobody has bitten on my binoculars or mason jars, so I won’t bother trying to sell this.
The hobby hunt is over, and here’s what I learned: I wasn’t looking for a hobby. I was looking for a self.
For the past fifteen years I knew exactly who I was. Founder. CEO. Someone that people wanted to meet. No one ever asked, “So, what do you do?” because they already knew.
Then I sold the company.
And I didn’t know who I was.
So, I tried new identities. Astronomer. Infusionist. Lomographer. None of them fit. But each one taught me that being a beginner is a surprisingly hopeful way to live. You get to fail safely. You get to be stupid. Expectations are blissfully low.
My hobbies didn’t give me a new title or bragging rights. But they did something better: they pulled me back into childlike moments where I felt silly, creative, and alive.
So what do I say now when people ask “what do you do?” I tell them the truth:
I’m still learning.



Mark, I have a friend who also recently left an intense job. He said that the best part of this new chapter is that he can say YES to folks. So he helps small non profits, responds to kids from his college who reach out for mentoring, does excel models for an investment committee he is on. Yes! I love it.
I think I’d like to buy those binoculars!